Company Clips

Each chapter offers a brand new "Company Clip" video showcasing the marketing practices of contemporary companies. These "Company Clip" videos will reinforce the foundations of marketing by taking you behind the scenes and introducing you to real-world marketers.

System Requirements: QuickTime is required to view these videos. If you need the free QuickTime player, you may download now.

Marketing Film Biz Flix

These video clips of popular feature films show the world of marketing from a new perspective.  You can draw the connections and articulate the relationship between the movie and the chapter concepts. 

System Requirements: QuickTime is required to view these videos. If you need the free QuickTime player, you may download now.