| Frozen Biscuits Short on Food Prep, Long on Taste | |||
| Topic | Product Concepts (Branding, Packaging, and Labeling) | ||
| Key Words | Package | ||
| InfoTrac Reference | A148859273 If your textbook came with an InfoTrac passcode, click here to login on InfoTrac. |
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| News Story |
Unable to find time to prepare a home-baked meal? General Mills feels your pain—and your hunger. The packaged-foods giant has recently announced a new line of pre-baked biscuits that are short on food prep and long on taste. |
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| Source | Megan Rowe, "Prebaked Pillsbury Frozen Baked Biscuits in Cinnamon Raisin from General Mills come in a tray that can be baked in the oven and are packaged with icing pouches, ensuring short and easy prep," Food Management, July 2006 v41 i7 p79(1) | ||
| Instructor Discussion Notes | Discussion
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