|High Scores in the Leadership Game|
|Key Words||Leadership training and development|
Electronic Arts is a $2.5 billion, 4,500 employee electronic arts company. It is a leader in its field, but has struggled with finding the creative and business leadership to capitalize on its growth. In a first-generation industry, there is no existing body of knowledge about how to run the business. The company could not go out and recruit new employees with the necessary experience and knowledge. Current leaders in the field are self-taught, there haven't been degrees or certificates in the craft, and no product-development or operational practices have been established.
|Source||"High Scores in the Leadership Game,"Workforce Management, December, 2003, p. 55.|
|Instructor Discussion Notes|| Discussion Notes
These notes are restricted to qualified instructors only. Register for free!
Return to the Leadership Index
©2004 South-Western. All Rights Reserved |