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| Franchisees Buy Into Job Security | |||||||
| Topic | Entrepreneurship | ||||||
| Key Words | Franchise, layoffs | ||||||
| InfoTrac Reference | CJ112485623 If your textbook came with an InfoTrac passcode, click here to login on InfoTrac. |
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| News Story |
As the fear of a layoff got stronger, Matt and Katie Bauer decided to take things into their own hands. Matt kept his job as a stockbroker, and they bought a KaBloom flower franchise that Katie runs. They plan to open four more locations in the next three years. Matt sees the franchise as a safety net in case he wants or needs to leave the corporate world. |
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| Questions |
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| Source | "Franchisees Buy Into Job Security," Knight Ridder/Tribune Business News Jan. 23, 2004. | ||||||
| Instructor Discussion Notes | Discussion Notes
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