ISBN: 0-03-028931-9

Interesting Links

Chapter 1

See http://www.benjerry.com/mission.html for Ben and Jerry’s interesting mission statement. It might be a good idea to print it out and take it to class for discussion.

Consult http://www.careers-in-business.com for an excellent site containing information on a variety of business career areas, listings of current jobs, and a variety of other reference materials.

Check out http://www.nummi.com/home.htm to find out more about New United Motor Manufacturing, Inc., the joint venture between Toyota and General Motors. Read about NUMMI’s history and organizational goals.

For more information about the Coca-Cola Company, go to http://www.thecoca-colacompany.com/world/index.html, where you can find profiles of Coca-Cola’s presence in foreign countries. You may follow additional links to Coca-Cola websites in foreign countries.

Go to http://www.the-body-shop.com/aboutus/values.html to see the corporate values The Body Shop embraces.

Go to http://www.levistrauss.com/index_about.html to take a look at Levi Strauss & Co.’s vision statement, history, other general information about the company, and its ideals.

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